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Even just a few years ago, if you wanted to start a fitness program, you would have to visit your local gym, find out about training options through adverts and flyers being posted through your letterbox, or rely on word-of-mouth to find a gym to suit you.
At this time, working out was something you went to the gym to do, as that was where you could get advice from an accredited fitness professional. Having a personal trainer who could visit your home was but a dream if you weren’t a celebrity.
One on one personal training services, as well as health and fitness, more generally have changed significantly in the past decade or so – but what has been driving this change?
In the digital age, the internet has played a major role in changing the way we live our lives.
From adopting better lifestyle habits to sharing progress towards fitness goals on social media, having access to the internet has opened up the world of fitness to many people around the world.
With the World Wide Web, connecting with those with similar outlooks and interests is easier than ever before.
As groups of people with the same tastes come together, online communities around certain sports or hobbies are continuing to grow at an unprecedented rate.
Belonging to a community is a big and rewarding motivator for many people who can find support when they need it most to take their training to the next level and discuss what they are passionnate about.
Using the internet can also come in handy when it comes to finding and contacting a fitness specialist for personal training or looking for a specific kind of gym, for example.
If the internet has changed one thing in the past few years, it’s accessibility to sport.
At the touch of a button, budding athletes can access all sorts of information on the sport they would like to take up before they get started with the many blogs, articles and websites dedicated to fitness.
Widen Knowledge of Sports Science
Whether you’re doing some research on new workout equipment such as resistance training machines, looking for nearby group fitness classes, or trying to find a personal trainer who can help you lose weight and become healthier, the internet considerably increases the possibility of finding exactly what you’re looking for.
If you’re curious about the science behind exercising and weight loss, the internet provides a platform for fitness experts to share their knowledge on exercise science.
So, if you want to find out more about which workouts are best for muscular strength training, Pilates, corrective exercise or which kind of cardio training is best for endurance, there are plenty of resources to help you.
With one simple online search, you can acquire the knowledge you need without even leaving your house!
In the days before the internet, if you wanted to explore the science behind exercise or fitness nutrition in greater detail, you would have had to head to the gym or a health club and consult a fitness expert, or even visit a library.
Today, however, you can access information on any sport you can imagine whenever you like!
Find out about how to optimise your workouts with better training techniques, read reviews on fitness trackers and find out about the best post-workout snacks for building muscle mass all from the comfort of your own home.
Social media platforms such as Facebook, Twitter and Instagram provide a line of communication between the general public and fitness professionals.
This means that you can discuss training programs, nutrition plans, flexibility and prices for sessions without the pressure of meeting in person, meaning that you can contact as many personal fitness trainers as you like!
By visiting websites that specialise in exercise science, you can keep up to date with new developments in research in certain areas that interest you, and find out what the future holds for the world of exercise.
Provide a Platform for Sporting Communities
If you’re not someone who is already part of a large online community, or if you haven’t yet considered how social media could benefit the health and fitness aspect of your lifestyle, following a fitness program at the gym can get quite lonely.
And if you prefer to train at home, this problem is even more pronounced.
However, with the internet and its many online fitness communities, it is now easier than ever before to meet other who follow the same exercise program or play the same sport as you.
This opens up many opportunities for people to discuss their training progress and how to overcome certain difficulties that come with fitness programs.
The #ThisGirlCan movement is just one example of this, as it encourages conversation between women of all backgrounds aiming to succeed in their own fitness objectives.
If you like the digital side of life, why not keep an online journal or blog to keep track of your progress?
This is a great way to stay motivated and inspire others who may be aiming towards to the same goal, as well as reach out for advice when you need it.
Helping People Find Fitness Clubs in their Area
Unless you’re a Euromillions jackpot winner, you probably don’t have the time to visit every gym in town before you settle on the one that best suits your needs.
The internet completely changes this.
On one hand, you can find and compare local fitness clubs and personal trainers. With online tools such a Google Maps, you can also work out how far you will need to travel to get to each gym and steer clear of anything which is too impractical.
On the other hand, fitness companies are like any other business on the web, using their websites to showcase their facilities, opening hours and membership options, meaning that you'll be spoilt for choice!
All you need to do is enter the service you are looking for (gym, personal training business, etc) in the search bar as well as where you live, and Google will do the rest for you.
Getting the Best Deal on Personal Training
Nowadays, everyone is connected to each other thanks to the internet, and there are far more benefits to this than meets the eye.
Now that it is easier than ever for personal trainers to get their name out there, competition is high – this is fantastic news if you’re on the lookout for your very own fitness instructor.
Competition generally makes for lower prices across the board, and this is why personal training is no longer reserved for the rich and famous, as more people set lower rates when they become a personal trainer, as this is what attracts clients.
So, when it comes to personal training, there really is something for everyone.
Just a few years ago, getting a gym membership or hiring a personal fitness trainer to provide you with a tailored training program was regarded as a financial investment.
These days, with increased accessibility to these services, this is no longer the case.
Tariffs for personal fitness training used to be based on:
- The price of an annual or monthly gym membership
- The price of functional training sessions
- A fitness assessment (before beginning a personal training program)
- Fitness evaluations and tests
- Tailored coaching
- Provision of workout equipment
- Possible contact outside of personal training sessions
There are many formulae according to the type of coaching you’re after.
If you’re looking for personal training as part of a group, this can be a good way to save your pennies.
Group training with a few friends as well as a certified personal trainer means that you can have a shared experience and pay less per head for the training services.
This means that even those on modest budgets can have access to high-quality training from a fitness expert.
If you work for a large company, you may be able to arrange for your trainer to come to your workplace during your lunchtime or after work, saving you time.
By looking for your ideal personal trainer on social media or on a platform such as Superprof, you’ll have the opportunity to find affordable prices for quality service.
Buying the Right Gear
The internet can be a bit of an Aladdin’s cave if you’re new to the world of fitness.
You need to know what you’re looking for and where to look for it.
After a busy day at work and a fun-packed daily routine to stick to, it can be difficult to find the time to buy new workout equipment such as a static bike or treadmill when you're juggling your family life and your career.
After all, these are big decisions and shouldn’t be made hastily.
However, thanks to the internet, you can save time and energy (as well as money) when you shop, by looking for sales and comparing prices from different outlets.
It’s a win-win situation for you as an athlete as well as the personal trainer, since investing in new workout equipment shows some level of commitment to your goals, and can motivate you to go further in your fitness career.
The internet’s impact on making sport more visible and accessible is undeniable, so make sure that you take advantage of this!
You can even find an online personal trainer who can coach you via webcam, or simply use a fitness app to get fit.
The internet has revolutionised the way we live our lives, and its effect on the fitness industry will continue to have a profound impact.
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